How The Twilight Crowd Saved Lovely Bones, And Can Save Hollywood

After take deal of hit from critics and facing a drab mild opening , Lovely Bonesramped up its ticket sale by playing to a fresh crowd : tween and teen girls . Will this spark an insurgency of thoughtful supernatural women - targeted films ?

In a very cagey move , Paramount plough around what many were prognosticate to be a so - so sack for the critically smash feature Lovely Bones . A newfangled clause in Varietyexplains that after doing market inquiry , the studio discovered that spiritual film about a teenager trials in the hereafter , was getting a well reception from younger fair sex and teenagers , than the previously carry senior adult audience that had bolt up the Oprah book it was based on .

And they were right , Variety is now report that in last weekends viewing interview , “ a full 72 % were distaff , while 40 % were under the age of 20 . ”

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The first pace was made byPeter Jackson , who decided it was in everyone ’s expert involvement not to contend with Avatar , and urged the studio apartment to push back the movie ’s original December release date . But the next step was recognizing what herd the studio should be market to . Younger women were reportedly respond much better to the film ’s religious theme and the founding father - girl relationship .

( Not surprising as , I in person , first heard about the novel Lovely Bones from the same years grouping that inform me about the Twilight series . )

Paramount ’s next footstep was to bond pound to the New Moon screenings and position commercials on different networks , such as Lifetime .

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endearing Bones still has a ways to go to recover all of its expenses , but a good for you earnings is not whole unattainable at this pointedness . While we applaud Paramount on a sassy selling move , we ’re much more interested in what this could intend . In a staring world , movie makers could take something from the teenager appealingness of adorable Bones and cast aside the current plethora of vapid story communication channel of skinny young lady pining for shirtless supernatural beasties . yield we do n’t desire to get rid of ALL the red-hot werewolves , but why not tone it down a shade and admit material relationship ? Say what you will about the moving picture as a whole , the Father-God - daughter moral force was immeasurably more interesting than exploding werewolf male child in break loose jeans short .

This new breakthrough could also usher in the adaptation of extra fiction that straddles the mark of young adult and grownup , but is written off as simple YA.The Thief of Alwayssprings to listen as an interesting story that might not have a hazard in a pitch meeting , due to its lack of shirtlessness , or red-hot Brits .

We all have sex YA series Fallen was destined for the silver CRT screen , andcurrently is being made into a film , what with its brooding backer boy and passionate love triangle . But if Hollywood can rely on flick like fall because of the crepuscule gang , maybe they can also bank on that same bunch of eager readers check out out a movie adjustment of Scott Westerfeld’sUglies ? Make it happen , Hollywood .

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And at long last , perhaps the raw stress on this fair game audience will give other movie projects new living , or well yet , more financial support . Suzanne Collins ’ dystopian adolescent prizefighter playscript seriesThe Hunger Gamesis being accommodate by Lionsgate . Let ’s desire Lovely Bones ’ new audience has proved that you do n’t need to pimp to teens for sell tickets , and Hunger Games will get the attending and money it need , in rescript for a successful translation .

Perhaps this reverse for Lovely Bones will usher in a young year featuring equal total of teen sexuality appealingness and serious-minded film - devising . If so , good on you , Twilighters .

Lesdilley